Presentations and other posts relating to crowdsourcing

Tuesday, May 1, 2012: 6:00 PM - 9:00 PM
Crowdsourcing Fish

We’re excited to present another edition of our popular “Crowdsourcing Change” program on Tuesday, May 1.  We’ve got three terrific local arts organizations eager to receive the wisdom of our crowd. 

In case you’ve never been to one of these lively events, here’s the way it works: Each presenter shares how they’re using online marketing and the social web to achieve their goals and objectives. Then the crowd (that’s you!) participates in a facilitated discussion about how each presenter might use the social web to even greater effect.  It’s a fun format for learning, sharing and potentially making a significant contribution to worthy projects. 

We start gathering at 6 PM at the Friends Center (1501 Cherry Street).  Light fare is available, and RSVP’s are appreciated. Not in Philly? Or can’t make it downtown? Watch the live Internet stream at http://phillynetsquared.org/live, and contribute your questions and comments via our Twitter backchannel (hashtag: #phlnet2).

Presenters on the May 1 program: 

Kimmel Center for the Performing Arts

Presenter: Amanda Inderbitzen, Marketing and Communication Specialist

The Kimmel Center for the Performing Artsis a world-class performing arts destination in the heart of Philadelphia. Showcasing an international array of programs that include music, dance and theater, the Kimmel Center is also the home base for several of our city’s most acclaimed performing arts organizations, including The Philadelphia Orchestra, Opera Company of Philadelphia, Philadanco and Pennsylvania Ballet.

Questions The Kimmel Center would particularly like our crowd to address include:

  • How can we use social media on a more personal level?
  • How can we use the patterns and activities in our social media properties to help sculpt our social media-marketing plan?
  • What are ways we can improve how we tie our social media efforts to our traditional marketing initiatives (print, television, radio, etc.)?

 

LocalArtsLive

Presenter: Sharon Torello, Founder

LocalArtsLiveis a central source of information and discussion about classical music in the Philadelphia region. With a special focus on small, new, and community ensembles that struggle to publicize their events, LocalArtsLive works to strengthen the classical music community by connecting people and organizations while appealing to a more diverse audience and making it easy to find events of interest.

Questions LocalArtsLive would particularly like our crowd to address include:

  • How can we improve two-way conversation? Most of our messages do not spark replies.
  • We actively use Ning, Facebook, Twitter, YouTube, Foursquare and email newsletters (our Google+ efforts have stalled): What other social tools we should consider?

 

Mural Arts Program

Presenter: Almaz Crowe, Special Events and Marketing Manager

The City of Philadelphia Mural Arts Programhas created more than 3,000 murals that enliven the environs throughout our city. Its projects enable neighborhoods to tell their individual and collective stories as well as pass on culture and tradition. The program also engages Philadelphia’s at-risk children, youth, and adults who find their artistic voice, develop their self-confidence, and discover new ambitions while creating murals.

Questions The Mural Arts Program would particularly like our crowd to address include:

  • Youth play a large part in Mural Arts’ mission. How do we effectively and appropriately communicate with them?
  • Through new, cutting-edge projects like Philly Painting with Haas & Hahn and The Roots Mural Project, we are reaching new audiences who may not have previously had contact with our organization. Once these individuals begin following/fanning us, how do we continually engage them?
  • How does Mural Arts create a virtual community - and create two-way conversations - to better serve our diverse constituents?

 

What special contrbution do YOU have to make to the crowd?

  • YOUR expertise. If you’re familiar with using social web tools with your own organization or with others, your knowledge and experience are welcome.
  • YOUR perspective.  Whether or not you’re an “expert”, you’ve seen good and bad websites, and you may have impressions about these particular organizations.  The more diverse perspectives we have in the room, the more useful this exercise will be.
  • YOUR questions.  If you have a question (e.g., “Why should I ‘like’ your Facebook page?”), chances are that other people have similar questions .  These are important organizations in our community, and if you don’t understand something about the social tools they’re trying to use to reach people like you, then your questions can be vital contributions to their success.

This promises to be an interesting, unique and practical event.  Please join us in person, or online. 

Special thanks to our sponsors, the American Friends Service Committee(AFSC).

 

 

Tuesday, March 2, 2010: 6:00 PM - 9:00 PM

This month’s Net Tuesday will be on “crisis response” and social media.

Recent crises — whether caused by nature (like Haiti or Katrina) or by humans (like the London subway bombings or PA budget cuts for arts and culture) — have been met by a new type of response virtually unavailable just a decade ago. Social tools, including Facebook and Twitter, GIS/mapping applications, mobile technology, image and video sharing services and others, have been used in ways that are creative, widely participative and, often, surprisingly effective.

The March Net Tuesday will be about this phenomenon and how it might be relevant to you, today. We’ll have an interactive discussion and workshop, not only about how some of these sorts of tools have been used in past crises, but about the sorts of social structures (e.g., CrisisCamps) that are emerging to build community and prepare proactively for the next crisis.

Who should attend?

  • People working in agencies or non-profits who want to gain some background and context for how they might utilize social tools when a crisis suddenly appears.
  • Techies who want to be prepared to utilize their skills and capabilities for the next disaster.
  • Activists, social change agents and “plain, old citizens” who want to learn more about how the “crowd” can be effectively used in crisis situations.

Our evening will be highlighted by a panel of people with important experience and perspectives on both reactive and proactive crisis response with social tools, including (alphabetically):

George Heake is Director of Operations at Temple University’s Center for Preparedness, Education and Practice (CPREP), as well as Emergency Management Coordinator & Information Technology Accessibility Coordinator for Temple’s Institute on Disabilities. He has been involved with social applications for emergency response, with a focus on the special needs community, around which he organized a specialized crisis camp event in October.

Josh Marcus is a software engineer at Avencia, Inc., where he is the lead developer on DecisionTree, a set of innovative web-based geographic decision-making tools that enable business owners, citizen or government agencies to weigh multiple geographic factors and generate a map that highlights optimal locations for their activities. He has spent the last decade applying his software engineering, system architecture, and management experience to building sophisticated, scalable web-based applications to solve social and organizational problems for governmental organizations and non-profits using innovative technology solutions. Under Avencia’s policy to allow time off for natural disasters, Josh worked with the International Network of Crisis Mappers and a volunteer effort to develop technical tools to track missing persons in Haiti and develop data integration standards between systems for crisis responders.

Walter Svekla is a geographer with ImageCat, Inc., where he’s a member of a team of engineers, scientists and programmers that are developing tools for natural hazard loss estimation and risk reduction, including the Virtual Disaster Viewer. In response to the earthquake in Haiti, ImageCat along with the World Bank initiated a remote rapid damage assessment for Port au Prince and the surrounding area. Given the severity and extent of damage to the built environment, a call for volunteers was put out through the Earthquake Engineering and Research Institute for experts to apply their knowledge and conduct damage assessment utilizing pre- and post-event very high resolution satellite imagery in Google Earth. The novelty here is not so much the application of satellite imagery for remote damage assessment, but rather the ease and speed at which a network of over 500 volunteers spanning 23 countries was mobilized in response and how certain resources and platforms made that possible.

Lisl Zach is an assistant professor at Drexel University’s College of Information Science and Technology. Dr. Zach was on the faculty of Louisiana State University at the time of Hurricanes Katrina and Rita and was instrumental in coordinating communication efforts among the Louisiana and southern Mississippi special libraries community following those disasters. She serves as chair of the Special Libraries Association’s Emergency Preparedness and Recovery Council and is a member of the disaster and emergency preparedness task force of Drexel University’s Engineering Cities Initiative. She is currently working on a project with Drexel University’s 11th Street Family Health Center to examine the use of information and communications technology (ICT) as a means of accessing health information among the population being served by the Center and is collaborating with IST doctoral student Thomas Heverin, who will join her to describe a project to investigate the role of microblogging in crisis communication.

Light food and refreshments will be available. And, if you’re driving, one of the better deals is the Autopark on Arch Street between 15th and 16th, entrance down ramp.

Image: US Geological Services

Tuesday, February 2, 2010: 6:00 PM - 9:00 PM
Crowd

“Crowdsourcing Change” will be a highly participatory event where attendees will have an opportunity to help three “Social Changers” who are using — or trying to use — the social web for the common good.

Presenters will first explain the change they are trying to achieve through social media. Attendees, with the help of a moderator, will then provide feedback, ideas, constructive criticism and concrete instructions to help the presenters succeed.

The three presenters will be:

  • Megan Barnes of Dignity Housing, a non-profit organization established by people who were formerly homeless to break the cycle of homelessness and poverty confronting low-income and homeless families and individuals in Philadelphia.
    Read Dignity Housing’s project description.
  • Darlene Cavalier, of ScienceForCitizens.net, a place for citizens to find out about, take part in, and contribute to science through recreational activities and research projects and for scientists to tell eager citizens about your work and get them interested in helping out.
    Read ScienceForCitizens.net’s project description.
  • Medard Gabel of EarthGame, who is working with the UN on developing a giant “dashboard” for the world, a 32 foot by 8 foot high-definition video wall will be a permanent installation at the UN Headquarters in New York where millions of people will see it. There will also be an interactive web version. The purpose is to provide an overview and status report on what is happening right now on Spaceship Earth.
    Read EarthGame’s project description.
Sponsored By: 
  • Buchanan, Ingersoll & Rooney
  • Mobile Citizen
Crowd

On Tuesday, Feb. 2, we’ll be hosting Crowdsourcing for Change, in which we’ll be gathering with three nonprofits: Dignity Housing, ScienceForCitizens.net and EarthGame.

Read more about Crowdsourcing for Change on Feb. 2

Our objective will be to use the wisdom and experience of our crowd — of fellow nonprofit staffers, social change activists and experienced techies — to brainstorm, provide feedback and ideas for using social media and social technology to achieve their goals.

We invite you to read project descriptions from the three presenters, and ask questions in the comments ahead of time. The more familiar people are with the projects when we begin, the more we’ll be able to achieve on Feb. 2.

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